I will collaborate with you to coordinate your internal and public persona, forming a concise, new awareness of your Image (the external, what others see) and your Identity (the internal, who you truly are). The result: Clarity—an updated and refined version of you, a lasting lifestyle change. 

Client Testimonials

June 2010

What an absolute Joy to work with Ayo Fashola founder of iCECREAM STYLE!  My wardrobe and image needed a “Snap Out of It!”  revamp and update! I am ecstatic with the change I have seen on the outside that now reflects the transformation I have  experienced on the inside!  Ayo gets to know YOU and understands that our clothes are a reflection of our own personal message and style!  None of this formulated or calculated styling!  I fought the process at first with most of my entire closet being tossed out, but with the expertise of Ayo, her eye for fashion, style and purpose for her clients, my clothes now reflect the authentic ME!  I walk into every event knowing that I am expressing the fullest potential of ME that I can be!
 
DeDe Murcer Moffett
Founder/CEO “Snap Out of It!” Women
 

DeDe Murcer Moffett
CEO /Founder Snap Out of It! Women
“Snap Out of It!” Radio Network
Recording Artist/Inspirational Speaker
www.dedemurcermoffett.com
www.youtube.com/user/dedemurcermoffett
www.snapoutofitradionetwork.com

I dressed Dede in this beautiful purple top that flatters her skin tone and it made her look younger. Go Dede. Love her!

I also dressed Dede in this really CHIC wrap dress (she’s in the middle) that flattered her body type and complimented her physique. As you can see….she looks pulled together, current and chic…and it wasn’t an expensive dress. Style is never about how much you spend, but how to work what you’ve got.

Here are the response from those who saw Dede that day

“Ayo……………how ARE you???
I spent the day at DeDe’s  Snap Out of It conference and LOVED how you styled DeDe…………..what a gorgeous woman,  and she gave YOU credit for her “look.”…………..thought you should know!!
 
Hope you are doing well, and we still need a 1-on-1,  Sister!
 
In the Spirit of Service,
Susan Christenson

“Hi Ayo, Although I always thought DeDe looked great every time I saw her, I must tell you, you have really added some WOW! The next Snap Out of It Conference is planned for Oklahoma City. I hope you can be here for it. Would love to meet you. DeDe sure says some great things about you! Sincerely, Budge Brown”

Ayo,
 
I think of you often as I hear your name from time to time in networking . . . most recently Dede Mercer Moffett talking about the amazing things you have done for her in her closet and clothing   Love her!
 
Take care,
Kym Glass

March 2010

Ayo is a personal branding expert.  She has the unique ability to take the essence of who you are and translate that into a personal style statement so that you can confidently show who you are to the world.   Ayo gave me the tools to edit my wardrobe and buy only those clothes that fit and flatter.  She introduced me to color so that I am no longer the black suit girl!  She makes shopping fun and simple and has saved me both money and time spent wandering around the mall.   I highly recommend Ayo. 
-Andrea Kirsten-Coleman, Communications Professional

October 2009

Ayo,
I just wanted to follow up and thank you for all of your hard work with me.  I cannot recommend your services highly enough! I’m so glad that I worked with you.  You were amazingly patient in helping me identify the best colors for me to wear and my style sense. This was a challenge since I seemed to suffer from “style schizophrenia.”  However, it all makes much more sense now and it is so much easier to look at clothes and figure out whether the clothes fit my style profile.
 
I love the tools you gave me that  make shopping much more fun (and quicker) by identifying for me the colors types of clothes that work best on my body type.  Now I don’t have to waste any time trying on clothes that would never look good on my body type or colors that will never flatter me.
 
The shopping was so much fun and I’m much less intimidated by the stores now.  Thanks for giving me the tools to make sure that I look and feel my best every day.  Now the only challenge I have is figuring out which of all of my wonderful clothes to wear on any given day—since they are all wonderful and all look amazing on me!
 
This has made my husband very happy because he knows that when I ask “does this look o.k?”, the answer is always yes.  It has made his life much easier. He loves my new clothes and constantly tells me that I look amazing.
 
If anyone wonders whether to make the investment of working with you or not, my answer is an emphatic “YES.”  While it is an investment, it more than pays for itself by eliminating those costly fashion errors (and my closet was evidence that I have made many!).  Thank you again for all of your help and work with me.  It was a blast and I’m so glad that I did it.
 
Hope you are doing well and have a great October!
 
Thanks,
Karen Fitzgerald

August 2009

Kaitlyn Warton Hey Ayo!
Thought I would let you know I have been getting complimented all week:) thank u and for all you do.
Many blessings,
Kaitlyn

August 2009

July 7 2009

Before working with Ayo, I thought I had an idea of what I liked and didn’t like but absolutely no idea about what clothes really work for me based on my shape and style ideals!  Once I met Ayo and we defined my style statement, I knew I had made the right decision and investment.  It was admittedly a little painful, yet, very liberating to go through my closet with Ayo and get rid of what was definitely not working for me!  I’ve always enjoyed shopping but am now a better and smatter shopper and find that not only am I saving time by not bothering with what doesn’t work but I’m saving money too!  Ayo has brought color and coordinations into my closet that I would have never considered before; I was the basic black suit, skirt, slacks corporate girl.  One of the best times we’ve had were a wardrobe session and clothes swap with my friends, plus a recent dress shopping session for an upcoming wedding and work event.  We work great together so it’s quick and easy to shop and I know that what I’m buying is perfect for me!!  I appreciate that  Ayo is very professional and I admire and support her genuine desire to help all women; she’s my Fab Stylist and Friend!  Thanks Ayo.

 Lydia Varela

Asia Pacific Regional Communications Manager, Mary Kay Inc.

12/5/2008

Hi Ayo,

I just received a survey from GE to evaluate “Perfecting Executive Presence” and hands down; I had to give you a 10!  I’ve been with GE for 7 months now and have attended one Women’s Network Webinar and one Teleconference, but your presentation was the best thing they’ve had so far in my opinion (great turnout as well). 

You started with an awesome entrance and it was all uphill from there….I loved the interaction, the slide show, the clothing examples and how you referred to your audience in some of your examples.  It was so thorough and personal and very very clear.  You equipped me with the missing ingredients and I now know what I must do to perfect what I’ve been working on, since I am in my 40′s…and yes I do get it, now more than ever. 

Thanks also for encouraging me to do what makes me happy.  I look forward to hearing from you regarding the Campbell Agency.  Until then you keep “Doing You” because God has blessed you with the ability to transform lives.

Be Blessed and Stay Blessed!

Marcia
ps- forgot to mention what a beautiful mom you have!

Marcia Ballard
Senior Accountant
GE Real Estate
General Electric Company
GE imagination at work

Hi Ayo, Thank you so much for such a great event! It was fun, informative and included easy to use tools.  Many thanks, Kathy
 
GE Consumer Finance – Americas
————————————————-
Kathy Blanton
Regional Account Manager, GAP Inc.Portfolio
General Electric Company
GE imagination at work
  

October, 2008

I have had a blast almost all afternoon creating new outfits….and I can’t stop!  Took a bunch of stuff over to my tailor and made an inquiry to Helene about bags.  Pulled out my scarves and made some looks with those as the tie in.  I’ll send you some pictures as soon as I get them loaded.  Thanks so much for today.  It is knowledge that has opened up a whole new world of possibilities! It’s nice to see it all come together and to feel that sense of satisfaction with my clothes.I love the makeup and have been meaning to send you a note.  I appreciate all the effort and energy that you put into my “image” project, and I am thoroughly enjoying the choices that I have in my closet. 

 
Can’t wait to get more suggestions for color pairings.
 
All the best,
 
Dara Wolfe
Area Development Manager
ETCETERA

April 30, 2007

Dear Ayo,

I just wanted to take a moment to thank you for the work you’ve done so far in creating a new image for me. Though we’re not finished, I’ve already received many compliments on the actions we’ve taken.

First of all, I’m more confident and comfortable in my minimized wardrobe. Eliminating those pieces of clothing that didn’t make me “feel like a goddess” has been truly freeing. I spend less time each day deciding what to wear, and I know that whatever I choose will be the right outfit for the occasion. There are fewer pieces to choose from, yet more combinations than I had put together on my own. I really appreciate your help in this area.

Secondly, the new hair style has been the most significant change to date. I have received compliments from virtually everyone I know that has seen me since the haircut. It certainly has made a difference in my confidence level. It is a style that can go anywhere, anytime. It’s professional and chic, yet can be very natural and casual. Seeing the style on me before actually committing to the cut was extremely comforting.

Most of all, I appreciate your vision and clarity in creating a professional image that suits me. The descriptive words you use have been exceptionally valuable in helping me pinpoint the image I want to portray. You’ve given me things to think about that help me focus on how I want to come across to others, both professionally and personally. My confidence grows with each session we have together.

Thank you for all you’ve done. I’m excited about the changes yet to come, and I look forward to our ongoing relationship.

Sincerely,

B.Tanel

SendOutCards – Distributor 

May 2008

Dear Ayo,
 
Thank you for the many gifts you’ve given me.  The greatest of all is the joy you have instilled in my life.  Every day, I see tiny delights you have left in my heart.  Thank you.
 
I wish every woman could experience time with you.  When people ask me what you do, I start out with “image advisor,” then “image psychologist.”  The totally of the experience is so rich, it its hard to explain.  You helped me recognize and value how I was created in the Master’s image, so that reflecting the core of the “me” He created, is reflecting a part of Him.  The concept of the Rock Star… with the Rock as the Center and me as a little star reflecting Him… will remain with me forever.  
 
Suddenly, because of you, I understood the depth of what clothes and fashion and make-up could be… and also saw how they were affecting me and my attitudes even though I didn’t know it.
 
I started out just wanting a clean closet.  You gave me so much more… you gave me a joyful closet!  Every day, I wear only outfits that fill me with joy, that resonate with who I am.  I am more confident than ever before and so joyously thankful for all you have done for me.  You have changed my life.
 
Please feel free to share this note with anyone.  I want them to know that working with you will be a life-changing experience, far beyond what they expect.
 
YOU are a rock star.
 
All the best,
 
Betsy Turner